Graphisads IPO: Graphisads Limited IPO Details

The Graphisads Limited Initial Public Offering (IPO) is generating significant buzz in the financial market as investors seek opportunities to invest in this integrated marketing, advertising, and communications agency. With a fixed price issue of Rs 53.41 crores, the IPO is set to open for subscription from November 30, 2023, to December 5, 2023. In this blog, we’ll provide a detailed analysis of the Graphisads IPO, including its key details, financial information, and what investors can expect from this offering.

Also See: Graphisads Limited IPO GMP

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Graphisads IPO Details

Here are the essential details of the Graphisads Limited IPO:

IPO NameGraphisads Limited IPO
IPO DateNovember 30, 2023, to December 5, 2023
Listing DateDecember 13, 2023
Face Value₹10 per share
Price Per Share₹111 per share
Lot Size1200 Shares
Total Issue Size4,812,000 shares (aggregating up to ₹53.41 Cr)
Issue TypeFixed Price Issue IPO
Listing AtNSE SME
Shareholding Pre-Issue13,464,500
Shareholding Post-Issue18,276,500
Market Maker Portion242,400 shares

Also See: Upcoming IPO in India

Graphisads IPO Reservation

The IPO offers shares to different investor categories as follows:

  • Retail Shares Offered: 50% of the net offer
  • Other Shares Offered: 50% of the net offer

Graphisads Promoter Holding

The promoters of Graphisads Limited are Mr. Mukesh Kumar Gupta, Mr. Alok Mukesh Gupta, and Mrs. Padma Mukesh Gupta. Their shareholding pre-issue stands at 99.99%, which is expected to reduce to 73.66% post-issue.

Also See: IPO Subscription Status Live Today

Graphisads IPO Lot Size

Investors can bid for a minimum of 1200 shares and in multiples thereof. The table below illustrates the minimum and maximum investment by retail investors and High Net Worth Individuals (HNIs) in terms of shares and amount:

Retail (Min)11200₹133,200
Retail (Max)11200₹133,200
HNI (Min)22,400₹266,400

Also Read: Benefits and Risks of Investing in IPOs: A Comprehensive Guide

Objectives of the Graphisads IPO

The company aims to utilize the net proceeds from the IPO for the following purposes:

  1. Repayment of certain borrowings.
  2. Meeting working capital requirements.
  3. General corporate expenses.
  4. Covering issue expenses.

Graphisads Financial Performance

Graphisads Limited’s financial performance in recent years is as follows:

  • Revenue: The company’s revenue increased by 10.39% between the financial year ending March 31, 2023, and March 31, 2022.
  • Profit After Tax (PAT): The PAT showed a marginal decline of -0.28% during the same period.
Period Ended30 Jun 202331 Mar 202331 Mar 202231 Mar 2021
Profit After Tax206.45556.62558.1955.84
Net Worth4,492.764,286.313,914.203,360.95
Reserves and Surplus3,146.312,939.863,721.853,168.60
Total Borrowing
Amount in ₹ Lakhs
Line Graphs

Also See: How to Open a Demat Account on Groww

About Graphisads Limited

Graphisads Limited, founded in 1987, is an integrated marketing, advertising, and communications agency known for providing 360-degree solutions to a diverse range of clients. The company’s services span across the government sector, private sector, and public sector entities.

Graphisads offers a comprehensive suite of advertising services, including Brand Strategy, Communication Strategy, Creative Services, Media Planning, Media Buying, and Media Release services. These services encompass various advertising modes such as newspapers, magazines, radio, TV, events, exhibitions, digital media, brochures printing, and the display of outdoor hoardings, digital screens, and street furniture.

Over the years, Graphisads has received recognition for its excellence in advertising and marketing, including awards like “Best Media Agency of the Year 2013, Delhi,” “Realty Plus Excellence Award in 2014 – 2015,” “Diamond Award for Best Creative at the India Pride Awards 2016-2017,” and “Dac Excellence in Advertising awards in 2014, 2015, and 2016.”

Key Performance Indicators (KPIs)

Here are some key performance indicators for the Graphisads IPO:

  • Market Cap: ₹202.87 Crores
  • P/E (Price to Earnings) Ratio: 26.88
  • Post P/E Ratio: 24.56
  • Return on Equity (ROE): 12.99%
  • Return on Capital Employed (ROCE): 14.69%
  • Earnings Per Share (EPS): ₹4.13
  • Return on Net Worth (RoNW): 12.99%

Graphisads IPO Registrar & Lead Manager(s)

For the Graphisads IPO, the registrar is Kfin Technologies Limited, and the lead manager is First Overseas Capital Limited.


Lead Manager:

  • First Overseas Capital Limited

Graphisads IPO Timeline (Tentative Schedule)

Investors should be aware of the following timeline for the Graphisads IPO:

  • IPO opens on November 30, 2023, and closes on December 5, 2023.
  • Basis of Allotment: Friday, December 8, 2023
  • Initiation of Refunds: Monday, December 11, 2023
  • Credit of Shares to Demat: Tuesday, December 12, 2023
  • Listing Date: Wednesday, December 13, 2023
  • Cut-off time for UPI mandate confirmation: 5 PM on December 5, 2023


The Graphisads Limited IPO presents an opportunity for investors to participate in the growth of an integrated marketing and advertising agency with a strong track record of delivering 360-degree solutions to its clients. With a fixed price issue and a comprehensive range of advertising services, Graphisads Limited aims to strengthen its position in the market and provide value to its shareholders. However, as with any investment, it is crucial to conduct thorough research and consult with financial experts before making investment decisions. Investors should also keep an eye on the IPO timeline to ensure they don’t miss out on this opportunity.

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